One year later: Role of DITA in major corporate mergers

Last year, Seth Park and a colleague presented the strategy and tactical plan for capitalizing on the DITA promise of streamlining mergers and acquisitions. This year, Seth will share the results and lessons-learned from the merger experience. What worked? What didn’t work? What activities are complete? What unexpected challenges were revealed? Join to find out!

What can the audience expect to learn?

The promise of the “blind” interchange of content is what makes DITA attractive for “future proofing” valuable content and facilitating mergers and acquisitions. In this session, you’ll learn what Freescale/NXP did that was successful and what we would do differently next time. Seth will cover technical, business, and political challenges that need to be addressed when merging two organizations using DITA and supporting tools.

Meet the presenter

Seth Park started working with DITA as the lead information architect bringing up Freescale Semiconductor’s DITA-based platform from 2005 through 2010. During that time, he was an active member of the OASIS DITA Technical Committee and an author/reviewer of the DITA 1.2 and 1.3 specification. In 2010, he became an information development manager and drove adoption of DITA across business lines. In 2010, Seth shifted focus to working with engineering teams to create structured data flows that can be transformed into DITA for publishing purposes. This “information supply chain” approach is a key part of the merger strategy he will talk about.

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