(Even More) Considerations When Planning a DITA Migration: Advice from the front line

The technical documentation market in the United States has experienced substantial migration to DITA. Yet achieving expected ROI, both in terms of financials and content reuse, is still a struggle for many organizations. This interactive session brings together key executives who have successfully traversed a DITA migration and are now reaping the fruits of their labor. We’ll discuss planning, resourcing, budgeting, tools selection, data conversion, and training. Most importantly, we’ll have an open discussion about how to evaluate and measure ROI so that your DITA implementation brings the successful results you envisioned.

What can the audience expect to learn?

Attendees will benefit hearing honest accounts from people with real-world DITA migration experience. The conversation format of this presentation will allow for audience participation throughout the presentation.

Meet the presenters

Brian Trombley has more than 35 years’ experience helping clients implement content-oriented processes and technologies for all aspects of publishing across a wide range of industry verticals. An early practitioner of structured content methodologies, Mr. Trombley was at the forefront of the SGML and XML revolutions and has helped clients successfully manage change and convert and leverage content for maximum business value.

Originally from the UK, Dipo Ajose Coker began his career as a TEFL English teacher and Information Technology instructor. Now based in France, Dipo has spent over 15 years combining his language and IT skills as a technical writer and editor. He enjoys helping others to learn, supporting his colleagues on the Mammography technical writing team at GE Healthcare, and teaching MS Office Skills at Paris Diderot University. Dipo holds an MA in Multimedia and Multilingual Document Design, and together with DCL, began migration of GE Healthcare’s Mammography documentation from FrameMaker to DITA in 2018.

Brianna Stevens joined Comtech as a Consultant in 2015 and immediately became an expert in creating and implementing DITA constraints. Brianna’s design education gives her unique insight into visualizing the content challenges facing our customers. Her outgoing personality puts people at ease, making her an ideal consultant to involve in user and benchmark studies and competitive analyses. In addition to consulting, Brianna does graphic design for the CIDM and Comtech websites, advertisements, and publications.

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